The Global Self Foundation is a 501(c)(3) on a mission to find alternative health technologies and solutions to eliminate physical and physiological challenges and nurture self development, self awareness and self-sufficiency.
In contribution to their advocacy for evidenced-based research I volunteered to design GFX animations for upcoming testimonial videos.
During ideation, we were aiming for meaningful symolism to build upon. The organization is home to one of the largest quartz crystals in North America, naturally we felt inspired to use it.
Using a DSLR, we captured the crystal from different angles, playing with focus in search for interesting moments.
Clips were assembled and transformed in Adobe Suite to form a cyclical pattern.
Saturation was boosted and hues were shifted until settling on an indigo palette.